Undergraduate Certificate in Sport Communication, Media and Promotion
Who is this program for?
An undergraduate certificate in Sport Communication, Media, and Promotion is ideal for students passionate about the intersection of sports, media, and public relations, focusing on how to effectively communicate and promote athletic events and brands. It prepares students for careers in sports journalism, media relations, marketing, social media management, or roles in sports agencies, PR firms, broadcasting, and event promotion.
Program Overview
The 12-hour certificate in Sport Communication, Media and Promotion emphasizes the connections between sport, communication and society through coursework across multiple units in the College of Communication and Information. Successful completers of this certificate will have the foundational knowledge necessary to prepare them for a broad range of careers in the sports industry. Students will examine broader, global issues in the context of sport and media while also learning the strategies required to communicate sports information to a variety of audiences.
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What You'll Learn
Degree requirements, course descriptions and academic policies for all programs are detailed in the University Catalog.
How to Add this Certificate
Prospective students: Certificates are declared once you are a current University of Kentucky student.
Current students: You can add this certificate in myUK GPS. Under "My Program of Study" on the right side of the screen, click the link "Request a major/minor/certificate change". If you need help, contact your academic advisor.
You should talk with your academic advisor about how adding a program to your plan of study will impact graduation time and any graduation requirements of your major.

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Students who get involved in activities outside of the classroom tend to do better academically and develop meaningful relationships with others at UK. Our network of student organizations and activities has something for everyone, from academic to professional to fun!